annual consumer interactions
Branding
The development of a brand builds identity. A brand with character establishes something memorable for consumers. Developing the character of a brand creates brand identity. Consumers personally identifying with brand messaging increases overall receptivity. Building the identity of a brand assigns it personhood. This makes the idea of that brand more tangible at a subconscious level. Developing a brand's identity naturally produces several ways consumers can identify with brand messaging at a personal level.
Advertising
Once the identity of a brand is established, it must be integrated at all levels of communication. Consistent messaging throughout all advertising campaigns compounds overall exposure. Consumers are primed to instinctively associate brand messaging, subconsciously impacting them by compounding exposure through synchronized advertising campaigns. Water slowly dripping erodes the contact point more effectively than one big splash. This theory can too be applied to the psyche of consumers.
Integration
The art of developing brand identity is turned into a masterpiece when the character of the brand is clearly depicted throughout all levels of advertising campaigns. Staying on brand is the best way to ensure that you stay on their mind. With a well established system, streamlining customized brand messaging to all platforms simultaneously is simplified with a well established system. Systematically exposing consumers to brand messaging familiarizes them, positively impacting overall consumer interaction.
Automation
Automating tasks minimizes workload while increasing productivity. What once was a daily chore can be programmed and scheduled for years. Content can be produced algorithmically which increases overall efficiency by reducing the task from what once was production to a mere review. By establishing a stable foundation, growth can be exponential by minimizing tasks required to recreate previously produced campaigns or content. Automation can effortlessly match ones productivity to that of thousands.
Agency Expertise
Automation
Data Storage and Recovery
Interconnectivity
Integrated Advertising
Content Production
Content Repurposing
Template Development
Content Scheduling
Search Engine Optimization
Statistical Analysis
Projections
Exponential Modeling